Services
Destination & Sports IP Strategy
What it is ?
We design unique sports and entertainment "Intellectual Property" (IP) tailored to a specific destination (e.g., creating a signature annual desert race for AlUla).
Services:
- Master planning for sports calendars,
- Feasibility studies,
- International partnership scouting,
- ROI modeling for Giga-projects.
- Human Capital & Social Legacy
Key Message: "We don't just find opportunities; we invent them."
The Boutique (Bespoke Production): Heness Experience or H. Experience
Transforming brand values into physicallandmarks H.Experience excels in designing IP's and adjust them to the local market to finally bring the experience to the global stage.
What it is ?
High-end, logistical execution for events that require
"White Glove" service.
Services: Large-scale technical production, VIP & Protocol management, site operations for remote/complex environments.
Key Message: "World-class execution where every detail serves the brand’s prestige."
The Legacy Academy (Social Impact & Youth)
Get your Event Planner Certification with Heness & Co Academy
What it is:?
Building the human infrastructure behind the destination.
Services: Specialized training for local youth in sports management, "train-the-trainer" programs for event operations, and community engagement initiatives that ensure the destination belongs to its people.
Key Message: "Building the human capital today to sustain the destinations of tomorrow."